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Keep it simple stupid origin1/6/2023 ![]() They mention all the unique selling points (USPs), without letting the customer speak. Most sales people tend to elaborate a lot on how good their product is. No matter how scary sales managers think it is to omit information in a quotation, the ‘Keep It Short & Simple’ version is most applicable in this case. Usually, a customer who needs a significant amount of time to study a quotation, will not place an order. Nevertheless, reference can be made to the supplements, in which details can be elaborated on and drawings and images can be included. A quotation is the organisation’s calling card and the customer wants to be able to see the offer and the pricing at a quick glance. ![]() Sales managers often believe that the quote they give their customers should be packed with information. A PowerPoint presentation should never draw all the attention: the speaker should be the focus of attention. Using a font that can be clearly read at a distance in the room will also help. Using bullet points or other symbols may help. Therefore, the KISS principle also applies to PowerPoint presentations: only use short keywords to support your story in PowerPoint presentations. The audience will struggle with the huge amount of text and lose track of the story. If it contains lengthy texts or the exact story the speaker is presenting, the audience’s attention will quickly be lost. ![]() All attention should be focused on him/her.Ī PowerPoint presentation in the background is solely intended to complement the story. The speaker captivates the audience with his/her choice of words and body language. More important is the knowledge the speaker has, and the way he/she conveys the story to the audience. PowerPoint presentationsĪ classic mistake in PowerPoint presentations is that all information should be included you wouldn’t want to forget to include certain information, would you now! However, many people do not know that a PowerPoint presentation should only be used to complement speaker’s story. In the following examples, it becomes clear what happens if the KISS principle is not used in PowerPoint presentations, quotes and sales pitches.Ī jumble of words adds little to the story and the essence of one’s story will remain unclear. The unintended consequence is that the message does not get across clearly and is not understood well. Most people tend to use many words to explain an important topic. The KISS principle is considered to be the key to working efficiently and fast. Managers also use the KISS principle to present complex models or huge data streams as simply and clearly as possible, so everyone in the organisation can understand it. Vice versa, something can only be explained properly if the person explaining it understands what he/she is talking about. The underlying idea of KISS is based on a quote by Albert Einstein: ‘if you can’t explain it, you don’t understand it well enough’. Messages come across much better if all the information isn’t presented at the same time, but rather in a compact version. Today, the KISS principle is mainly used in the advertising, marketing and design world. ![]() KEEP IT SIMPLE STUPID ORIGIN MANUALSTherefore, the intention is that the widest possible audience must be able to understand how it works immediately.įor example, lengthy user-manuals of smartphones have been reduced to manageable manuals consisting of practical images with short texts that explain the operation of the device. The KISS principle assumes that if a large group of people cannot understand a product, it will be almost impossible to use the product properly. ![]() The underlying idea of the KISS principle is to keep things as simple as possible in order to prevent stupidities. KEEP IT SIMPLE STUPID ORIGIN CODEThe longer the number of code lines, the greater the chance of conflicting commands, which in turn would lead to unreliable software.īy keeping codes as simple as possible, not only disc space was saved, but the chance of contradictions occurring would also be far less. The term originates from the world of programmers and was first used at the end of the seventies by the Dutch mathematician and computer scientist Edsger Wybe Dijkstra.ĭue to limited disc space, computer programmers at the time were asked to minimise the number of lines of code they used. Do you want unlimited and ad-free access? Find out more World of programmers ![]()
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